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Thursday, March 20, 2008

mod squad

I was just blogging on one of the other one's I started for this huge campaign, and I got on the topic of a new manufactured home neighborhood. Actually, if we were to bring this to reality, it would not be manufactured homes at all. The homes would be modular! Why? Good question. There's not really a huge difference between the two types of homes. But the subtle differences make ALL the difference when it comes to appraisal and public opinion. The image of our industry has to improve- drastically. We're still considered the bottom feeders of the housing industry. Thats sad. By going with modular homes, we can market them as being the same quality as any site built home. Extremely important- especially to change how society sees us. Second part is appraisal & re-sale value. Modualr homes will 'comp' to site built homes not to manufactured homes in the area. So, when folks go to sell the modular homes, they won't be pinched by lower priced manufactured home comps. Beauty. Bye...

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